The actor, and TAG Heuer ambassador, talks to us about the thought-provoking (and personal) new tagline and what it means to him.

The Land-Dweller is the talk of the watch world.

Lange's special alloy turns the Odysseus into something much sweeter.

Another watch from F.P.Journe with a difficult-to-produce dial, case, and fantastic movement.

Watch CEOs react to news of potentially devastating US tariffs on Swiss watches.

When two really strong releases aren't just about the watches themselves, they're about the future.

A vintage-inspired Trapezoidal Tribute to 1969.

Come for the cool dial, stay for the awesome movement.

A sapphire Unico and two ceramic versions sneak in for the Big Bang's 20th anniversary.

A 34mm François Borgel-inspired nod to the past with just the right touch of today.

One of the brand's premiere complications gets small but stays affordable.

US President vows 31% tariffs on imported goods from Switzerland in 'Liberation Day' speech that would sideswipe Swiss watch sector.

Vivid fumé is the flavor of the day.

The Perpetual Calendar GMT gets a Platinumtech treatment.

A slightly slimmer big watch with some even bigger upgrades.

Cartier's jump hour makes a triumvirate return after a 20-year hiatus (and scratches that vintage itch better than almost anything else).

Lots of pieces for a big year for the Big Bang.

It's no 31-color launch like last year, but there's still a dial for everybody with the first Club Sport with a worldtime complication.